AIR HAIR AND MAKEUP by Sofia Serrano is a Philadelphia-based wedding hair and makeup team led by artist and owner Sofia Serrano, serving bridal parties of any size across PA, NJ, NY, and beyond. The team is known for effortlessly elegant, natural looks that enhance each client's existing features, with Sofia's background spanning bridal, fashion, editorial, and commercial work shaping a versatile and refined style. Sofia began her U.S. beauty career in 2015 after graduating from Schwarzkopf Beauty Institute in Philadelphia, marking over a decade in the industry by 2025, and continues ongoing education with professionals in American and European schools. Based at 2424 East York Street, Philadelphia, PA 19125, with services available across PA, NJ, NY, and beyond. Couples across reviews consistently highlight Sofia's ability to keep clients looking like themselves while elevating the look, her team's punctuality and pre-built timelines, and her calm presence on the morning of the wedding; the team has handled bridal parties ranging from intimate groups of two to parties of 13 or more.
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Photo credits: AIR HAIR AND MAKEUP by Sofia Serrano, Cassandra Mae Kingsland, Jill Kindelan · via Google