Aroosi

Aroosi By Lili is a wedding and event planning business based in the San Francisco Bay Area, led by founder Lili Ghazian, offering full planning, partial planning, day-of coordinating, and sofreh aghd design. Aroosi is known for culturally attuned weddings, including Persian and multicultural ceremonies, with particular focus on sofreh aghd design and vendor coordination across local and destination events. Lili holds a background as an interior designer and artist, which the studio cites as foundational to its approach to visually detailed event design. Based in the San Francisco Bay Area, with services available at domestic and international destinations; past weddings have included coordination for couples based in New York City with venues in San Francisco. Couples consistently cite Lili's organizational depth, calm presence during stressful moments, and ability to manage multi-vendor logistics, including same-day problem-solving when venue setup issues arose; sofreh aghd designs received specific praise for elegance and cultural attentiveness.