Arms Of Persephone Floral Design

Arms of Persephone Floral Design is a St. Petersburg, FL flower shop and wedding florist led by designer Regan Smith, offering floral design for weddings, events, and everyday arrangements. Regan designs textural, whimsical, and eclectic arrangements rooted in seasonality and custom storytelling, with an explicit rejection of cookie-cutter or Pinterest-copycat florals in favor of personalized, narrative-driven work. Arms of Persephone began in Regan's apartment kitchen and grew into a full floral design studio and shop, now located at 1506 54th Ave N in St. Petersburg. Based in St. Petersburg, FL, with a physical shop at 1506 54th Ave N. Couples consistently highlight Regan's budget transparency, attentiveness, personalized bouquets, and arrangements described as lush, intentional, and well beyond initial expectations, with several noting that the florals were among the most memorable parts of their wedding day.